OverviewUsing UltraGrad may qualify your products for a qualified heart health claim, structure/function claim or nutrient content health claim. Read on to learn more about using UltraGrad to put some power behind your nutrition label.
Qualified Heart Health ClaimsQualified health claims, in this case qualified heart health claims, use emerging scientific evidence to directly connect a substance to the ability to reduce the risk of a disease or condition.Because evidence supporting the claim is still limited, qualified health claims must include a disclaimer or other qualifying language to ensure they don't mislead consumers. To assure accuracy, companies must submit a petition, including model health claims, to the FDA for review. Click Here to learn more about qualified health claims.
Structure/Function ClaimsStructure/function claims make no reference to diseases or condition, instead focusing on the item's impact on the body's function and structure. A well-known and well-used structure/function claim: "Calcium builds strong bones."Like all claims, they must not be misleading and must be truthful. They do not have to be reviewed or authorized by the FDA before use. Click Here to learn more about structure/function claims.
Nutrient Content ClaimsPerhaps the simplest of the health claims, nutrient content claims directly or indirectly express the nutrient level in a food product. Popular examples include "low fat" or "contains 100 calories."The FDA has set specific guidelines for when to use terms such as "high in," "excellent source of," "free," "low" and "reduced/less" on labels. Click Here to learn more about nutrient content claims. For complete details on the Food and Drug Administration's (FDA) regulations for using health claims, use the link below.
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